What ITA Provides
- Market research, across all aspects of the traditional and emerging publishing sectors: State and Private education, Higher Education, Academic STM/HSS, Journals and Professional.
- Expert analysis: rigorous methodology and unbiased analysis provides clients with a sound basis for strategic decisions.
- According to an agreed brief we provide feedback reports combining quantitative data, narrative, analysis and recommendations. ITA’s local trusted reputation, access to expert local informants and our own market experience and Chinese publisher contacts make us uniquely well placed.
- ITA facilitates introductions and business partnerships enabled by its established contacts with Chinese publishers.
Sales Office in China
Success comes from a multitude of connections, daily refreshed and well-presented information delivered to the right place.
Marketing plans including surface mailing, emailing and distribution of materials, plus visits and telesales to key institutions.
ITA facilitates introductions and business partnerships enabled by its established contacts with Chinese publishers.
Route to Market
ITA uses regularly updated, comprehensive, customer and end-user databases to provide key information on accessing the China market.
Advice on pricing, market trends, and opportunities as well as credit control assistance, offering advice on credit and payment.